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What it Takes... to master personal branding
Tune in for an interactive, fast-paced Personal Branding Masterclass, 17 February from 13.00 - 14.00 IST. This live webinar is part of our UCD Women In Leadership 2021 series.

People do business with people, and everyone needs a valuable and relevant Personal Brand story on which to build successful and sustainable business relationships.

Strategic marketing and business development expert (and UCD alumna) Carol O’Kelly will focus on learning the key elements in creating a sustainable and engaging Personal Brand. We will look at the reasons why strong Personal Branding is so valuable in attaining a thought leadership position and learn the key ways to craft an authentic Personal Brand Story for each attendee. Being clear on the value, personality and drivers of your Personal Brand is a very powerful business tool and we will examine how to communicate the Relevance, Value and Impact of your Personal Brand to your key target audiences.

Whether you are new to crafting your online professional persona, or looking to add new platforms and techniques to your repertoire, our expert speaker has something for everyone.

A partnership between UCD Alumni Relations and UCD Careers Network, What It Takes features presentations over zoom webinar, with Q&A at the end of each presentation.

Information on our Privacy Statement is available on our website: https://alumni.ucd.ie/development-and-alumni-relations-office-privacy-policy/

Feb 17, 2021 01:00 PM in Dublin

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Speakers

Carol O'Kelly
International Keynote Speaker and CEO @Redstorm Communications Ltd
Strategic marketing and business development expert Carol O’Kelly set up Redstorm in 2003.  She has worked with many high profile brands for over 20 years, both in Ireland, the UK and the US.  Carol has captured attention on both sides of the Atlantic as a passionate and pioneering Marketing Entrepreneur and International Keynote Speaker. Carol is regarded as one of the leading proponents of Personal Branding for high level executives having worked with team leads, management and directors of companies including EY, Irish Permanent, AIB, KPMG, Horizon Therapeutics, BoI Corporate Banking, IBM, KBC and Matheson.